for life & play under our western skies.
Outreach This Creator For FreeWillbo runs a Marca brand account based in United States with 15.2K followers on Instagram. To date Willbo has posted 472 times, currently around 2 posts a week. Engagement runs at 2.58%, or about 348 likes and 43 comments per post.
The Marca account Willbo has posted 472 times on Instagram and drawn 15.2K followers.
Willbo posts above the median for its size: a 2.58% engagement rate against accounts with 10K–100K followers in the InstME index.
Roughly one in 8 likes comes with a comment, an unusually discussion-heavy audience.
Willbo's videos average 842.5 views per post.
Willbo maintains a rhythm of about 2 posts per week.
Audience-quality analysis puts Willbo at 94/100; roughly 5% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$140–$250
Based on 15.2K followers and a 2.58% engagement rate, a single sponsored post by Willbo is worth an estimated $140–$250. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Marca
| Metric | Willbo | Cohort median |
|---|---|---|
| Engagement rate | 2.58% | 1.45% |
| Average likes | 348 | 339 |
| Average comments | 43 | 18 |
| Posts per week | 2.01 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Willbo | Cohort median |
|---|---|---|
| Engagement rate | 2.58% | 0.9% |
| Average likes | 348 | 193 |
| Average comments | 43 | 10 |
| Posts per week | 2.01 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
Willbo is a marca brand based in United States on Instagram, with 15.2K followers.
Willbo has 15,174 followers on Instagram (15.2K) as of Apr 9, 2026.
Willbo's engagement rate is 2.58%, calculated from average likes and comments per post relative to followers.
Posts by Willbo average 348 likes and 43 comments.
Willbo posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Willbo's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Willbo is registered as a business account on Instagram.
Willbo is categorized as a marca account in the InstME index, based on the profile's bio and Instagram category across 472 posts.
Willbo's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
43
Engagement
0.17%
A sponsored post from Willbo is estimated at $140 to $250. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
