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Outreach This Creator For FreeWHAT’S THE WORD is a Community brand, with 14.4K followers on Instagram. To date WHAT’S THE WORD has posted 75 times, currently around 2 posts a week. Posts average 996 likes and 35 comments, an engagement rate of 7.18%.
With 14.4K followers across 75 posts, Whatsthewordinfo is one of the Community accounts tracked in the InstME index.
For accounts with 10K–100K followers, Whatsthewordinfo's 7.18% engagement rate reads as in the top 17% in the InstME index.
The audience comments once per 29 likes on average, a healthy amount of conversation.
Whatsthewordinfo currently publishes about one post per week.
InstME estimates 5% of Whatsthewordinfo's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Whatsthewordinfo keeps its following list short (1) relative to 14.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$200–$370
Based on 14.4K followers and a 7.18% engagement rate, a single sponsored post by Whatsthewordinfo is worth an estimated $200–$370. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Community
| Metric | Whatsthewordinfo | Cohort median |
|---|---|---|
| Engagement rate | 7.18% | 1.45% |
| Average likes | 996 | 339 |
| Average comments | 35 | 18 |
| Posts per week | 1.74 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
WHAT’S THE WORD is a community brand on Instagram, with 14.4K followers.
WHAT’S THE WORD posts on Instagram as @whatsthewordinfo.
WHAT’S THE WORD has 14,363 followers on Instagram (14.4K) as of Jul 11, 2026.
WHAT’S THE WORD's engagement rate is 7.18%, calculated from average likes and comments per post relative to followers.
Posts by WHAT’S THE WORD average 996 likes and 35 comments.
WHAT’S THE WORD posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of WHAT’S THE WORD's followers are low-quality or inactive, giving an audience-quality score of 94/100.
WHAT’S THE WORD is registered as a business account on Instagram.
WHAT’S THE WORD is categorized as a community account in the InstME index, based on the profile's bio and Instagram category across 75 posts.
Total Posts
75
Avg Comments
35
Engagement
15.36%
A sponsored post from WHAT’S THE WORD is estimated at $200 to $370. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.