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Outreach This Creator For FreeFollowers
16.3K
Following
564
Total Posts
Engagement Rate
1.35%
Avg Likes
93
Avg Comments
What Now is an Instagram creator based in New Zealand, with 16.3K followers on Instagram. The account has published 2,810 posts, currently less than one post a week. Typical posts draw 93 likes and 127 comments, putting engagement at 1.35%.
Tracked in the InstME index, Whatnownz is a creator account with 16.3K followers and a back catalogue of 2,810 posts.
Measured against other accounts with 10K–100K followers, Whatnownz's 1.35% engagement rate lands about average.
Whatnownz keeps a posting cadence of less than one post per week.
Quality checks give Whatnownz 94/100; around 5% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$77–$140
Based on 16.3K followers and a 1.35% engagement rate, a single sponsored post by Whatnownz is worth an estimated $77–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Whatnownz | Cohort median |
|---|---|---|
| Engagement rate | 1.35% | 1.45% |
| Average likes | 93 | 339 |
| Average comments | 127 | 18 |
| Posts per week | 0.82 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Whatnownz | Cohort median |
|---|---|---|
| Engagement rate | 1.35% | 1.59% |
| Average likes | 93 | 372 |
| Average comments | 127 | 16 |
| Posts per week | 0.82 | 0.97 |
Median values from 157 accounts in New Zealand with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
What Now is a Instagram creator based in New Zealand on Instagram, with 16.3K followers.
What Now posts on Instagram as @whatnownz.
What Now has 16,261 followers on Instagram (16.3K) as of Jul 14, 2026.
What Now's engagement rate is 1.35%, calculated from average likes and comments per post relative to followers.
Posts by What Now average 93 likes and 127 comments.
What Now posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of What Now's followers are low-quality or inactive, giving an audience-quality score of 94/100.
What Now is registered as a creator account on Instagram.
What Now's profile places the account in New Zealand. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,810
127
Posts / Week
0.82
Growth Score
27 / 100
ER Rank
45th
Engagement
2.31%
Julia & Lena (FDN-Ps) | Functional Medicine
@wholisticrenewal
Followers
48.7K
Engagement
0.06%
A sponsored post from What Now is estimated at $77 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
