Followers
2.4K
Following
2.2K
Total Posts
Engagement Rate
2.26%
Avg Likes
50
Avg Comments
WHAT is an Art brand based in United States. The account has built 2.4K followers on Instagram. The account has published 2,016 posts, currently around 1 post a week. Engagement runs at 2.26%, or about 50 likes and 3 comments per post.
Counting 2.4K followers and 2,016 posts, What_org sits in the InstME index as an Art account.
Benchmarked against 24,436 Art accounts with 1K–10K followers, What_org posts a 2.26% engagement rate that is below the median of 4.98%.
One comment lands for every 15 likes, which reads as an unusually discussion-heavy audience.
What_org maintains a rhythm of about one post per week.
Estimated sponsored-post value
$19–$35
Based on 2.4K followers and a 2.26% engagement rate, a single sponsored post by What_org is worth an estimated $19–$35. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 18–34
Typical for Art creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
| Metric | What_org | Cohort median |
|---|---|---|
| Engagement rate | 2.26% | 4.98% |
| Average likes | 50 | 129 |
| Average comments | 3 | 13 |
| Posts per week | 1.45 | 0.24 |
Median values from 24,436 Art accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | What_org | Cohort median |
|---|---|---|
| Engagement rate | 2.26% | 3% |
| Average likes | 50 | 91 |
| Average comments | 3 | 8 |
| Posts per week | 1.45 | 0.36 |
Median values from 1,932 Art accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
WHAT is a art brand based in United States on Instagram, with 2.4K followers.
WHAT posts on Instagram as @what_org.
WHAT has 2,371 followers on Instagram (2.4K) as of Jul 15, 2026.
WHAT's engagement rate is 2.26%, calculated from average likes and comments per post relative to followers. That is below the median of 4.98% for Art accounts with 1K–10K followers in the InstME index.
Posts by WHAT average 50 likes and 3 comments.
WHAT posts about 1 time per week on average.
WHAT is registered as a business account on Instagram.
WHAT is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 2,016 posts.
WHAT's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from WHAT is estimated at $19 to $35. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,016
3
Posts / Week
1.45
Growth Score
45.2 / 100
Follower Ratio
1.1×
Engagement
3.18%
