The leading innovator and manufacturer of specialty floor coatings for professionals nationwide! Made in the USA 🇺🇸
Outreach This Creator For FreeFollowers
5.3K
Following
1.2K
Total Posts
Engagement Rate
0.16%
Avg Likes
8
Avg Comments
Reaching 5.3K followers on Instagram, Westcoat is a Building Materials brand based in United States. Westcoat has shared 1,717 posts to date, currently less than one post a week. Typical posts draw 8 likes and 1 comments, putting engagement at 0.16%.
Westcoat's Instagram presence spans 1,717 posts and 5.3K followers, profiling it as a Building Materials account.
Westcoat's engagement rate of 0.16% places it in the bottom 1% within the 1K–10K followers cohort tracked by InstME.
Over recent weeks, Westcoat has published less than one post per week.
InstME estimates 25% of Westcoat's followers are low-quality or inactive, for an audience-quality score of 70/100, a solid result.
Estimated sponsored-post value
$19–$35
Based on 5.3K followers and a 0.16% engagement rate, a single sponsored post by Westcoat is worth an estimated $19–$35. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Building Materials
| Metric | Westcoat | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 5.05% |
| Average likes | 8 | 127 |
| Average comments | 1 | 12 |
| Posts per week | 0.4 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Westcoat | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 2.67% |
| Average likes | 8 | 82 |
| Average comments | 1 | 7 |
| Posts per week | 0.4 | 0.39 |
Median values from 15,692 accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 24, 2026
Westcoat is a building materials brand based in United States on Instagram, with 5.3K followers.
Westcoat has 5,314 followers on Instagram (5.3K) as of Aug 24, 2026.
Westcoat's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers.
Posts by Westcoat average 8 likes and 1 comments.
Westcoat posts less than once a week on average.
InstME's audience-quality analysis estimates about 25% of Westcoat's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Westcoat is registered as a business account on Instagram.
Westcoat is categorized as a building materials account in the InstME index, based on the profile's bio and Instagram category across 1,717 posts.
Westcoat's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,717
1
Posts / Week
0.4
Growth Score
3.2 / 100
Last Post
18 days ago
Engagement
7.59%
A sponsored post from Westcoat is estimated at $19 to $35. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
