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96.8K
Following
21
Total Posts
Engagement Rate
0.08%
Avg Likes
73
Avg Comments
Reaching 96.8K followers on Instagram, Wealthfront is a verified Financial service brand. Wealthfront has shared 1,068 posts to date, currently less than one post a week. Posts average 73 likes and 4 comments, an engagement rate of 0.08%.
On Instagram, Wealthfront runs a Financial service account that has published 1,068 posts and gathered 96.8K followers.
Posts by Wealthfront tend to gather 73 likes and 4 comments, about one interaction per 1,262 followers.
At one comment per 19 likes, the ratio points to an unusually discussion-heavy audience.
Over recent weeks, Wealthfront has published less than one post per week.
Wealthfront follows only 21 accounts while being followed by 96.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$340–$630
Based on 96.8K followers and a 0.08% engagement rate, a single sponsored post by Wealthfront is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Financial service
| Metric | Wealthfront | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.45% |
| Average likes | 73 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 0.34 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Wealthfront is a verified financial service brand on Instagram, with 96.8K followers.
Wealthfront has 96,753 followers on Instagram (96.8K) as of Jul 15, 2026.
Wealthfront's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
Posts by Wealthfront average 73 likes and 4 comments.
Wealthfront posts less than once a week on average.
Wealthfront is registered as a business account on Instagram and is verified.
Wealthfront is categorized as a financial service account in the InstME index, based on the profile's bio and Instagram category across 1,068 posts.
Yes. Wealthfront carries the blue verified badge on Instagram.
A sponsored post from Wealthfront is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,068
4
Posts / Week
0.34
Growth Score
1.6 / 100
Follower Ratio
4607.3×
Engagement
0.07%