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Shade is a verified business account on Instagram, tracked in the InstME index with 879.9K followers. The account has published 259 posts, currently less than one post a week. Engagement runs at 3.28%, or about 28,073 likes and 804 comments per post.
Counting 879.9K followers and 259 posts, Vitoshade sits in the InstME index as a business account.
Each post from Vitoshade averages 28,073 likes and 804 comments, or about one interaction per 30 followers.
Comments arrive at about one per 35 likes, a sign of a healthy amount of conversation.
Recent posting activity averages less than one post per week.
With 879.9K followers but only 1,234 accounts followed back, Vitoshade shows the ratio of a well-established account.
Estimated sponsored-post value
$10,000–$19,000
Based on 879.9K followers and a 3.28% engagement rate, a single sponsored post by Vitoshade is worth an estimated $10,000–$19,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Vitoshade | Cohort median |
|---|---|---|
| Engagement rate | 3.28% | 1.25% |
| Average likes | 28,073 | 2,985 |
| Average comments | 804 | 73 |
| Posts per week | 0.11 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Shade is a verified Instagram brand on Instagram, with 879.9K followers.
Shade posts on Instagram as @vitoshade.
Shade has 879,913 followers on Instagram (879.9K) as of Jul 14, 2026.
Shade's engagement rate is 3.28%, calculated from average likes and comments per post relative to followers.
Posts by Shade average 28,073 likes and 804 comments.
Shade posts less than once a week on average.
Shade is registered as a business account on Instagram and is verified.
Yes. Shade carries the blue verified badge on Instagram.
A sponsored post from Shade is estimated at $10,000 to $19,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
804
Engagement
0.29%