This is the official government account of the Town of Vail | vail.gov ❄️ 🏔 ☀️ #townofvail
On Instagram, Town of Vail - Government is a verified Government organization creator based in United States with an audience of 7.6K. Town of Vail - Government has shared 1,171 posts to date, currently around 4 posts a week. Typical posts draw 120 likes and 3 comments, putting engagement at 1.63%.
Vailgov operates a Government organization account on Instagram, pairing 7.6K followers with 1,171 posts.
Measured against other accounts with 1K–10K followers, Vailgov's 1.63% engagement rate lands in the bottom 20%.
Followers leave about one comment for every 36 likes, a healthy amount of conversation.
In recent weeks Vailgov has kept to about 4 posts per week.
Quality checks give Vailgov 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$43–$80
Based on 7.6K followers and a 1.63% engagement rate, a single sponsored post by Vailgov is worth an estimated $43–$80. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Government organization
| Metric | Vailgov | Cohort median |
|---|---|---|
| Engagement rate | 1.63% | 5.05% |
| Average likes | 120 | 127 |
| Average comments | 3 | 12 |
| Posts per week | 4.17 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Vailgov | Cohort median |
|---|---|---|
| Engagement rate | 1.63% | 2.67% |
| Average likes | 120 | 82 |
| Average comments | 3 | 7 |
| Posts per week | 4.17 | 0.39 |
Median values from 15,692 accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Town of Vail - Government is a verified government organization creator based in United States on Instagram, with 7.6K followers.
Town of Vail - Government posts on Instagram as @vailgov.
Town of Vail - Government has 7,575 followers on Instagram (7.6K) as of Jul 16, 2026.
Town of Vail - Government's engagement rate is 1.63%, calculated from average likes and comments per post relative to followers.
Posts by Town of Vail - Government average 120 likes and 3 comments.
Town of Vail - Government posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Town of Vail - Government's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Town of Vail - Government is registered as a creator account on Instagram and is verified.
Avg Comments
3
Engagement
12.59%
Town of Vail - Government is categorized as a government organization account in the InstME index, based on the profile's bio and Instagram category across 1,171 posts.
Town of Vail - Government's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Town of Vail - Government carries the blue verified badge on Instagram.
A sponsored post from Town of Vail - Government is estimated at $43 to $80. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
