The nation's record keeper. Policy: archives.gov/social-media/policies
Outreach This Creator For FreeFollowers
162.4K
Following
225
Total Posts
Engagement Rate
0.21%
Avg Likes
327
Avg Comments
On Instagram, U.S. National Archives is a verified Government organization brand based in United States with an audience of 162.4K. The account has published 3,511 posts, currently around 4 posts a week. Typical posts draw 327 likes and 9 comments, putting engagement at 0.21%.
Tracked in the InstME index, Usnatarchives is a Government organization account with 162.4K followers and a back catalogue of 3,511 posts.
Measured against other accounts with 100K–1M followers, Usnatarchives's 0.21% engagement rate lands in the bottom 10%.
For roughly every 35 likes there is one comment, a healthy amount of conversation.
Over recent weeks, Usnatarchives has published about 4 posts per week.
InstME's audience-quality checks score Usnatarchives at 76/100, with an estimated 20% low-quality or inactive followers, a solid result.
Usnatarchives keeps its following list short (225) relative to 162.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$570–$1,100
Based on 162.4K followers and a 0.21% engagement rate, a single sponsored post by Usnatarchives is worth an estimated $570–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Government organization
| Metric | Usnatarchives | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 1.25% |
| Average likes | 327 | 2,985 |
| Average comments | 9 | 73 |
| Posts per week | 4.21 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Usnatarchives | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.86% |
| Average likes | 327 | 2,003 |
| Average comments | 9 | 56 |
| Posts per week | 4.21 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
U.S. National Archives is a verified government organization brand based in United States on Instagram, with 162.4K followers.
U.S. National Archives posts on Instagram as @usnatarchives.
U.S. National Archives has 162,410 followers on Instagram (162.4K) as of Jul 9, 2026.
U.S. National Archives's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers.
Posts by U.S. National Archives average 327 likes and 9 comments.
U.S. National Archives posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 20% of U.S. National Archives's followers are low-quality or inactive, giving an audience-quality score of 76/100.
U.S. National Archives is registered as a business account on Instagram and is verified.
3,511
9
Posts / Week
4.21
Growth Score
4.2 / 100
ER Rank
10th
Engagement
0.03%
U.S. National Archives is categorized as a government organization account in the InstME index, based on the profile's bio and Instagram category across 3,511 posts.
U.S. National Archives's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. U.S. National Archives carries the blue verified badge on Instagram.
A sponsored post from U.S. National Archives is estimated at $570 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
