Label / Collective / Events Vancouver, Canada to Worldwide 🌎 Est. 2019 by @jake_digs
Outreach This Creator For FreeFollowers
7.2K
Following
353
Total Posts
Engagement Rate
4.36%
Avg Likes
279
Avg Comments
Up. is a Record label brand on Instagram based in Canada, tracked in the InstME index with 7.2K followers. Up. has shared 422 posts to date, currently less than one post a week. Engagement runs at 4.36%, or about 279 likes and 34 comments per post.
As a Record label account, Up.records reaches 7.2K followers on Instagram across 422 published posts.
Each post from Up.records averages 279 likes and 34 comments, or about one interaction per 23 followers.
Comments arrive at about one per 8 likes, a sign of an unusually discussion-heavy audience.
Lately Up.records has been publishing less than one post per week.
Estimated sponsored-post value
$100–$190
Based on 7.2K followers and a 4.36% engagement rate, a single sponsored post by Up.records is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Record label
| Metric | Up.records | Cohort median |
|---|---|---|
| Engagement rate | 4.36% | 5.05% |
| Average likes | 279 | 127 |
| Average comments | 34 | 12 |
| Posts per week | 0.3 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Up.records | Cohort median |
|---|---|---|
| Engagement rate | 4.36% | 3.96% |
| Average likes | 279 | 107 |
| Average comments | 34 | 10 |
| Posts per week | 0.3 | 0.37 |
Median values from 1,127 accounts in Canada with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 26, 2026
Up. is a record label brand based in Canada on Instagram, with 7.2K followers.
Up. posts on Instagram as @up.records.
Up. has 7,174 followers on Instagram (7.2K) as of Aug 26, 2026.
Up.'s engagement rate is 4.36%, calculated from average likes and comments per post relative to followers.
Posts by Up. average 279 likes and 34 comments.
Up. posts less than once a week on average.
Up. is registered as a business account on Instagram.
Up. is categorized as a record label account in the InstME index, based on the profile's bio and Instagram category across 422 posts.
Up.'s profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Up. is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
422
34
Posts / Week
0.3
Growth Score
87.2 / 100
Last Post
1 year ago
Engagement
0.21%