Followers
5.3M
Following
477
Total Posts
Engagement Rate
0.75%
Avg Likes
39,106
Avg Comments
Reaching 5.3M followers on Instagram, Universal Pictures is a verified Movie/television studio brand. The account has published 7,867 posts, currently around 1 post a week. Typical posts draw 39,106 likes and 556 comments, putting engagement at 0.75%.
Tracked in the InstME index, Universalpictures is a Movie/television studio account with 5.3M followers and a back catalogue of 7,867 posts.
Typical engagement for Universalpictures runs to 39,106 likes and 556 comments a post, one interaction per 133 followers.
The like-to-comment split is roughly 70 to one, indicating an audience that mostly engages through likes.
Universalpictures keeps a posting cadence of about one post per week.
Universalpictures keeps its following list short (477) relative to 5.3M followers, as established creators and brands tend to.
Estimated sponsored-post value
$18,000–$34,000
Based on 5.3M followers and a 0.75% engagement rate, a single sponsored post by Universalpictures is worth an estimated $18,000–$34,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Movie/television studio
| Metric | Universalpictures | Cohort median |
|---|---|---|
| Engagement rate | 0.75% | 1.02% |
| Average likes | 39,106 | 25,711 |
| Average comments | 556 | 376 |
| Posts per week | 1.19 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Universal Pictures is a verified movie/television studio brand on Instagram, with 5.3M followers.
Universal Pictures posts on Instagram as @universalpictures.
Universal Pictures has 5,257,035 followers on Instagram (5.3M) as of Jul 15, 2026.
Universal Pictures's engagement rate is 0.75%, calculated from average likes and comments per post relative to followers.
Posts by Universal Pictures average 39,106 likes and 556 comments.
Universal Pictures posts about 1 time per week on average.
Universal Pictures is registered as a business account on Instagram and is verified.
Universal Pictures is categorized as a movie/television studio account in the InstME index, based on the profile's bio and Instagram category across 7,867 posts.
Yes. Universal Pictures carries the blue verified badge on Instagram.
7,867
556
Posts / Week
1.19
Growth Score
15 / 100
Follower Ratio
11021.0×
Engagement
0.66%
A sponsored post from Universal Pictures is estimated at $18,000 to $34,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
