We partner with community organizations to empower NYC families, individuals, and neighborhoods to thrive through equitable access to vital resources.
Reaching 4.7K followers on Instagram, United Way of New York City is a verified business account based in United States. United Way of New York City has shared 2,855 posts to date, currently around 3 posts a week. Engagement runs at 0.97%, or about 44 likes and 2 comments per post.
Tracked in the InstME index, Unitedwaynyc is a business account with 4.7K followers and a back catalogue of 2,855 posts.
Typical engagement for Unitedwaynyc runs to 44 likes and 2 comments a post, one interaction per 103 followers.
The like-to-comment split is roughly 26 to one, indicating a healthy amount of conversation.
Unitedwaynyc currently publishes about 3 posts per week.
Estimated sponsored-post value
$16–$30
Based on 4.7K followers and a 0.97% engagement rate, a single sponsored post by Unitedwaynyc is worth an estimated $16–$30. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Unitedwaynyc | Cohort median |
|---|---|---|
| Engagement rate | 0.97% | 5.05% |
| Average likes | 44 | 127 |
| Average comments | 2 | 12 |
| Posts per week | 2.69 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Unitedwaynyc | Cohort median |
|---|---|---|
| Engagement rate | 0.97% | 2.67% |
| Average likes | 44 | 82 |
| Average comments | 2 | 7 |
| Posts per week | 2.69 | 0.39 |
Median values from 15,692 accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 6, 2026
United Way of New York City is a verified Instagram brand based in United States on Instagram, with 4.7K followers.
United Way of New York City posts on Instagram as @unitedwaynyc.
United Way of New York City has 4,677 followers on Instagram (4.7K) as of Sep 6, 2026.
United Way of New York City's engagement rate is 0.97%, calculated from average likes and comments per post relative to followers.
Posts by United Way of New York City average 44 likes and 2 comments.
United Way of New York City posts about 3 times per week on average.
United Way of New York City is registered as a business account on Instagram and is verified.
United Way of New York City's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
2
14K
Engagement
0.52%
Yes. United Way of New York City carries the blue verified badge on Instagram.
A sponsored post from United Way of New York City is estimated at $16 to $30. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.