United Way of Greater Atlanta runs a verified Nonprofit organization brand account based in United States with 13.9K followers on Instagram. The account has published 1,628 posts, currently around 4 posts a week. Engagement runs at 0.19%, or about 25 likes and 2 comments per post.
Counting 13.9K followers and 1,628 posts, Unitedwayatlanta sits in the InstME index as a Nonprofit organization account.
A 0.19% engagement rate leaves Unitedwayatlanta in the bottom 10% compared with accounts with 10K–100K followers.
Comments arrive at about one per 12 likes, a sign of an unusually discussion-heavy audience.
Video posts from Unitedwayatlanta average 13.8K views, about 99% follower reach per post.
Lately Unitedwayatlanta has been publishing about 4 posts per week.
Audience-quality analysis puts Unitedwayatlanta at 88/100; roughly 10% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$49–$91
Based on 13.9K followers and a 0.19% engagement rate, a single sponsored post by Unitedwayatlanta is worth an estimated $49–$91. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Nonprofit organization
| Metric | Unitedwayatlanta | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 1.45% |
| Average likes | 25 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 3.92 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Unitedwayatlanta | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 0.9% |
| Average likes | 25 | 193 |
| Average comments | 2 | 10 |
| Posts per week | 3.92 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
United Way of Greater Atlanta is a verified nonprofit organization brand based in United States on Instagram, with 13.9K followers.
United Way of Greater Atlanta posts on Instagram as @unitedwayatlanta.
United Way of Greater Atlanta has 13,928 followers on Instagram (13.9K) as of Jul 15, 2026.
United Way of Greater Atlanta's engagement rate is 0.19%, calculated from average likes and comments per post relative to followers.
Posts by United Way of Greater Atlanta average 25 likes and 2 comments.
United Way of Greater Atlanta posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 10% of United Way of Greater Atlanta's followers are low-quality or inactive, giving an audience-quality score of 88/100.
United Way of Greater Atlanta is registered as a business account on Instagram and is verified.
Total Posts
1,628
Avg Comments
2
Engagement
1.13%
United Way of Greater Atlanta is categorized as a nonprofit organization account in the InstME index, based on the profile's bio and Instagram category across 1,628 posts.
United Way of Greater Atlanta's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. United Way of Greater Atlanta carries the blue verified badge on Instagram.
A sponsored post from United Way of Greater Atlanta is estimated at $49 to $91. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
