Official account of the United Nations. For peace, dignity & equality on a healthy planet.
United Nations is a verified business account on Instagram, tracked in the InstME index with 8.4M followers. United Nations has shared 9,287 posts to date, currently less than one post a week. Posts average 11,076 likes and 13,578 comments, an engagement rate of 0.29%.
Unitednations has built an audience of 8.4M followers on Instagram over 9,287 posts as a business account.
Unitednations's average post pulls 11,076 likes and 13,578 comments, roughly one interaction per 343 followers.
Posting frequency for Unitednations sits at less than one post per week.
Unitednations comes in at 88/100 for audience quality, with 10% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 264 others against 8.4M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$30,000–$55,000
Based on 8.4M followers and a 0.29% engagement rate, a single sponsored post by Unitednations is worth an estimated $30,000–$55,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Unitednations | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 1.02% |
| Average likes | 11,076 | 25,711 |
| Average comments | 13,578 | 376 |
| Posts per week | 0.16 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
United Nations is a verified Instagram brand on Instagram, with 8.4M followers.
United Nations posts on Instagram as @unitednations.
United Nations has 8,449,887 followers on Instagram (8.4M) as of Jul 15, 2026.
United Nations's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers.
Posts by United Nations average 11,076 likes and 13,578 comments.
United Nations posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of United Nations's followers are low-quality or inactive, giving an audience-quality score of 88/100.
United Nations is registered as a business account on Instagram and is verified.
Yes. United Nations carries the blue verified badge on Instagram.
Total Posts
9,287
Avg Comments
13,578
Engagement
0.06%
A sponsored post from United Nations is estimated at $30,000 to $55,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
