Welcome to UnHerd. We hope you find something that makes you think again. Latest video, website and more 👇
Outreach This Creator For FreeUnherd is a Media/news company brand, with 137.7K followers on Instagram. Unherd has shared 1,808 posts to date, currently around 2 posts a week. Posts average 1,031 likes and 76 comments, an engagement rate of 0.8%.
Unherd's Instagram presence spans 1,808 posts and 137.7K followers, profiling it as a Media/news company account.
A typical post by Unherd collects about 1,031 likes and 76 comments, roughly one interaction for every 124 followers.
Followers leave about one comment for every 14 likes, an unusually discussion-heavy audience.
Unherd currently publishes about 2 posts per week.
Unherd follows only 115 accounts while being followed by 137.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$480–$890
Based on 137.7K followers and a 0.8% engagement rate, a single sponsored post by Unherd is worth an estimated $480–$890. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Media/news company
| Metric | Unherd | Cohort median |
|---|---|---|
| Engagement rate | 0.8% | 1.25% |
| Average likes | 1,031 | 2,985 |
| Average comments | 76 | 73 |
| Posts per week | 2.14 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 12, 2026
Unherd is a media/news company brand on Instagram, with 137.7K followers.
Unherd has 137,662 followers on Instagram (137.7K) as of Sep 12, 2026.
Unherd's engagement rate is 0.8%, calculated from average likes and comments per post relative to followers.
Posts by Unherd average 1,031 likes and 76 comments.
Unherd posts about 2 times per week on average.
Unherd is registered as a business account on Instagram.
Unherd is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 1,808 posts.
A sponsored post from Unherd is estimated at $480 to $890. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
76
Engagement
2.42%
