Official Instagram account promoting 🇬🇧🇮🇹 bilateral activities in Italy.
Outreach This Creator For FreeFollowers
16.8K
Following
572
Total Posts
Engagement Rate
6.32%
Avg Likes
1,040
Avg Comments
On Instagram, British Embassy Rome is a verified Government organization brand based in Italy with an audience of 16.8K. To date British Embassy Rome has posted 610 times, currently less than one post a week. Posts average 1,040 likes and 21 comments, an engagement rate of 6.32%.
Ukinitaly shows up in the InstME index as a Government organization account, 16.8K followers, 610 posts.
Among accounts with 10K–100K followers, Ukinitaly's 6.32% engagement rate sits in the top 16%.
The audience comments once per 50 likes on average, a healthy amount of conversation.
Ukinitaly currently publishes less than one post per week.
InstME estimates 0% of Ukinitaly's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Estimated sponsored-post value
$240–$440
Based on 16.8K followers and a 6.32% engagement rate, a single sponsored post by Ukinitaly is worth an estimated $240–$440. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Government organization
| Metric | Ukinitaly | Cohort median |
|---|---|---|
| Engagement rate | 6.32% | 1.45% |
| Average likes | 1,040 | 339 |
| Average comments | 21 | 18 |
| Posts per week | 0.19 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ukinitaly | Cohort median |
|---|---|---|
| Engagement rate | 6.32% | 1.08% |
| Average likes | 1,040 | 255 |
| Average comments | 21 | 11 |
| Posts per week | 0.19 | 0.89 |
Median values from 1,369 accounts in Italy with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
British Embassy Rome is a verified government organization brand based in Italy on Instagram, with 16.8K followers.
British Embassy Rome posts on Instagram as @ukinitaly.
British Embassy Rome has 16,789 followers on Instagram (16.8K) as of Jul 15, 2026.
British Embassy Rome's engagement rate is 6.32%, calculated from average likes and comments per post relative to followers.
Posts by British Embassy Rome average 1,040 likes and 21 comments.
British Embassy Rome posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of British Embassy Rome's followers are low-quality or inactive, giving an audience-quality score of 100/100.
British Embassy Rome is registered as a business account on Instagram and is verified.
British Embassy Rome is categorized as a government organization account in the InstME index, based on the profile's bio and Instagram category across 610 posts.
610
21
Posts / Week
0.19
Growth Score
100 / 100
ER Rank
Top 16%
Engagement
0.03%
British Embassy Rome's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. British Embassy Rome carries the blue verified badge on Instagram.
A sponsored post from British Embassy Rome is estimated at $240 to $440. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
