On Instagram, Ugly Stik is a verified Outdoors brand based in United States with an audience of 173K. Ugly Stik has shared 1,833 posts to date, currently less than one post a week. Engagement runs at 1.83%, or about 3,103 likes and 68 comments per post.
With 173K followers across 1,833 posts, Uglystik is one of the Outdoors accounts tracked in the InstME index.
Uglystik earns a 1.83% engagement rate, above the median across accounts with 100K–1M followers in the InstME index.
The like-to-comment split is roughly 46 to one, indicating a healthy amount of conversation.
Uglystik currently publishes less than one post per week.
InstME estimates 0% of Uglystik's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Uglystik keeps its following list short (230) relative to 173K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,100–$2,100
Based on 173K followers and a 1.83% engagement rate, a single sponsored post by Uglystik is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Outdoors
| Metric | Uglystik | Cohort median |
|---|---|---|
| Engagement rate | 1.83% | 1.25% |
| Average likes | 3,103 | 2,985 |
| Average comments | 68 | 73 |
| Posts per week | 0.17 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Uglystik | Cohort median |
|---|---|---|
| Engagement rate | 1.83% | 0.86% |
| Average likes | 3,103 | 2,003 |
| Average comments | 68 | 56 |
| Posts per week | 0.17 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 13, 2026
Ugly Stik is a verified outdoors brand based in United States on Instagram, with 173K followers.
Ugly Stik posts on Instagram as @uglystik.
Ugly Stik has 172,977 followers on Instagram (173K) as of Sep 13, 2026.
Ugly Stik's engagement rate is 1.83%, calculated from average likes and comments per post relative to followers.
Posts by Ugly Stik average 3,103 likes and 68 comments.
Ugly Stik posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Ugly Stik's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Ugly Stik is registered as a business account on Instagram and is verified.
Total Posts
1,833
Avg Comments
68
Engagement
0.27%
Ugly Stik is categorized as an outdoors account in the InstME index, based on the profile's bio and Instagram category across 1,833 posts.
Ugly Stik's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Ugly Stik carries the blue verified badge on Instagram.
A sponsored post from Ugly Stik is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.