The official Instagram of the Texas Department of Transportation. Connecting You With Texas. #DriveLikeATexan
Outreach This Creator For FreeFollowers
39.3K
Following
133
Total Posts
Engagement Rate
0.23%
Avg Likes
91
Avg Comments
Texas Dept. of Transportation is a Public Service creator based in United States. The account has built 39.3K followers on Instagram. Texas Dept. of Transportation has shared 3,432 posts to date, currently around 8 posts a week. Typical posts draw 91 likes and 1 comments, putting engagement at 0.23%.
Counting 39.3K followers and 3,432 posts, Txdot sits in the InstME index as a Public Service account.
At 0.23%, Txdot's engagement rate is in the bottom 14% relative to accounts with 10K–100K followers.
Roughly one in 77 likes comes with a comment, an audience that mostly engages through likes.
Video content from Txdot draws about 37.3 views.
Posting frequency for Txdot sits at about 8 posts per week, more than one per day.
Txdot comes in at 70/100 for audience quality, with 25% of followers estimated low-quality or inactive, a solid result.
With 39.3K followers but only 133 accounts followed back, Txdot shows the ratio of a well-established account.
Estimated sponsored-post value
$140–$260
Based on 39.3K followers and a 0.23% engagement rate, a single sponsored post by Txdot is worth an estimated $140–$260. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Public Service
| Metric | Txdot | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 1.45% |
| Average likes | 91 | 339 |
| Average comments | 1 | 18 |
| Posts per week | 8.36 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Txdot | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.9% |
| Average likes | 91 | 193 |
| Average comments | 1 | 10 |
| Posts per week | 8.36 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 10, 2026
Texas Dept. of Transportation is a public service creator based in United States on Instagram, with 39.3K followers.
Texas Dept. of Transportation posts on Instagram as @txdot.
Texas Dept. of Transportation has 39,336 followers on Instagram (39.3K) as of Apr 10, 2026.
Texas Dept. of Transportation's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers.
Posts by Texas Dept. of Transportation average 91 likes and 1 comments.
Texas Dept. of Transportation posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 25% of Texas Dept. of Transportation's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Texas Dept. of Transportation is registered as a creator account on Instagram.
3,432
1
Avg Views
37
Posts / Week
8.36
Growth Score
4.6 / 100
Engagement
1.73%
Texas Dept. of Transportation is categorized as a public service account in the InstME index, based on the profile's bio and Instagram category across 3,432 posts.
Texas Dept. of Transportation's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Texas Dept. of Transportation is estimated at $140 to $260. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
