Independent record label releasing hardcore, punk, and metal operating out of NYC. Established 2004. Distributed by Deathwish Direct.
Outreach This Creator For FreeFollowers
4K
Following
452
Total Posts
Engagement Rate
11.15%
Avg Likes
438
Avg Comments
twelve gauge records is a Record label brand. The account has built 4K followers on Instagram. twelve gauge records has shared 274 posts to date, currently less than one post a week. Engagement runs at 11.15%, or about 438 likes and 13 comments per post.
Twelvegaugehc is a Record label account on Instagram with 4K followers and 274 published posts.
A 11.15% engagement rate leaves Twelvegaugehc in the top 24% compared with accounts with 1K–10K followers.
Followers weigh in with a comment about every 34 likes, a healthy amount of conversation.
Twelvegaugehc maintains a rhythm of less than one post per week.
Audience-quality analysis puts Twelvegaugehc at 94/100; roughly 5% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$57–$110
Based on 4K followers and a 11.15% engagement rate, a single sponsored post by Twelvegaugehc is worth an estimated $57–$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Record label
| Metric | Twelvegaugehc | Cohort median |
|---|---|---|
| Engagement rate | 11.15% | 5.05% |
| Average likes | 438 | 127 |
| Average comments | 13 | 12 |
| Posts per week | 0.27 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
twelve gauge records is a record label brand on Instagram, with 4K followers.
twelve gauge records posts on Instagram as @twelvegaugehc.
twelve gauge records has 4,045 followers on Instagram (4K) as of Jul 14, 2026.
twelve gauge records's engagement rate is 11.15%, calculated from average likes and comments per post relative to followers.
Posts by twelve gauge records average 438 likes and 13 comments.
twelve gauge records posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of twelve gauge records's followers are low-quality or inactive, giving an audience-quality score of 94/100.
twelve gauge records is registered as a business account on Instagram.
twelve gauge records is categorized as a record label account in the InstME index, based on the profile's bio and Instagram category across 274 posts.
274
13
Posts / Week
0.27
Growth Score
100 / 100
ER Rank
Top 24%
Engagement
0.21%
A sponsored post from twelve gauge records is estimated at $57 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
