Toy Story runs a verified Entertainment brand account based in United States with 774.3K followers on Instagram. The account has published 323 posts, currently less than one post a week. Posts average 67,414 likes and 500 comments, an engagement rate of 8.77%.
The Entertainment account Toystory has posted 323 times on Instagram and drawn 774.3K followers.
Benchmarked against accounts with 100K–1M followers, the 8.77% engagement rate Toystory posts is in the top 10%.
Roughly one in 135 likes comes with a comment, an audience that mostly engages through likes.
Toystory maintains a rhythm of less than one post per week.
Toystory's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 10 others against 774.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$11,000–$20,000
Based on 774.3K followers and a 8.77% engagement rate, a single sponsored post by Toystory is worth an estimated $11,000–$20,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Entertainment
| Metric | Toystory | Cohort median |
|---|---|---|
| Engagement rate | 8.77% | 1.25% |
| Average likes | 67,414 | 2,985 |
| Average comments | 500 | 73 |
| Posts per week | 0.18 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Toystory | Cohort median |
|---|---|---|
| Engagement rate | 8.77% | 0.86% |
| Average likes | 67,414 | 2,003 |
| Average comments | 500 | 56 |
| Posts per week | 0.18 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Toy Story is a verified entertainment brand based in United States on Instagram, with 774.3K followers.
Toy Story posts on Instagram as @toystory.
Toy Story has 774,260 followers on Instagram (774.3K) as of Jul 9, 2026.
Toy Story's engagement rate is 8.77%, calculated from average likes and comments per post relative to followers.
Posts by Toy Story average 67,414 likes and 500 comments.
Toy Story posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Toy Story's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Toy Story is registered as a business account on Instagram and is verified.
Total Posts
323
Avg Comments
500
Engagement
1.1%
Toy Story is categorized as an entertainment account in the InstME index, based on the profile's bio and Instagram category across 323 posts.
Toy Story's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Toy Story carries the blue verified badge on Instagram.
A sponsored post from Toy Story is estimated at $11,000 to $20,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
