Welcome to Toyota South Africa’s official Instagram presence. You’ll find out about how we Lead the Way here. Use #ToyotaStoriesSA to get featured.
Followers
138.2K
Following
507
Total Posts
Engagement Rate
0.16%
Avg Likes
211
Avg Comments
Toyota South Africa is a verified Cars brand on Instagram based in South Africa, tracked in the InstME index with 138.2K followers. The account has published 1,456 posts, currently around 9 posts a week. Posts average 211 likes and 12 comments, an engagement rate of 0.16%.
Counting 138.2K followers and 1,456 posts, Toyota_sa sits in the InstME index as a Cars account.
Across recent posts, Toyota_sa picks up 211 likes and 12 comments on average, one interaction per 620 followers.
The comment-to-like ratio works out to one comment per 18 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages about 9 posts per week, more than one per day.
With 138.2K followers but only 507 accounts followed back, Toyota_sa shows the ratio of a well-established account.
Estimated sponsored-post value
$480–$900
Based on 138.2K followers and a 0.16% engagement rate, a single sponsored post by Toyota_sa is worth an estimated $480–$900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Cars
| Metric | Toyota_sa | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.25% |
| Average likes | 211 | 2,985 |
| Average comments | 12 | 73 |
| Posts per week | 9.16 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Toyota_sa | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.02% |
| Average likes | 211 | 2,318 |
| Average comments | 12 | 50 |
| Posts per week | 9.16 | 0.97 |
Median values from 111 accounts in South Africa with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Toyota South Africa is a verified cars brand based in South Africa on Instagram, with 138.2K followers.
Toyota South Africa posts on Instagram as @toyota_sa.
Toyota South Africa has 138,198 followers on Instagram (138.2K) as of Aug 10, 2026.
Toyota South Africa's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers.
Posts by Toyota South Africa average 211 likes and 12 comments.
Toyota South Africa posts about 9 times per week on average.
Toyota South Africa is registered as a business account on Instagram and is verified.
Toyota South Africa is categorized as a cars account in the InstME index, based on the profile's bio and Instagram category across 1,456 posts.
Toyota South Africa's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,456
12
Posts / Week
9.16
Growth Score
3.2 / 100
Last Post
13 days ago
Engagement
18.62%
Yes. Toyota South Africa carries the blue verified badge on Instagram.
A sponsored post from Toyota South Africa is estimated at $480 to $900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
