@
BrandNone
The official Instagram account of #ThisMorning! Tune in weekdays from 10am on ITV1, ITVX and STV. T&Cs are at itv.com/participation.
Audience
Browse top profilesFollowers
3M
Following
124
Total Posts
Engagement & Performance
Engagement Rate
0.12%
Avg Likes
3,439
Avg Comments
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Data last updated: Mar 26, 2026
How engagement rate is calculated
Engagement rate is estimated using the average likes and comments from recent posts divided by follower count, then multiplied by 100.
How to improve Instagram engagement
Post consistently, use strong hooks in captions, test content formats, and respond quickly to comments to improve interaction quality over time.