Followers
88.3K
Following
54
Total Posts
Engagement Rate
7.44%
Avg Likes
6,464
Avg Comments
Tom McKay is a verified business account on Instagram, tracked in the InstME index with 88.3K followers. To date Tom McKay has posted 60 times, currently less than one post a week. Typical posts draw 6,464 likes and 106 comments, putting engagement at 7.44%.
As a business account, Thisistommckay reaches 88.3K followers on Instagram across 60 published posts.
On average, Thisistommckay's posts earn 6,464 likes and 106 comments, about one interaction per 13 followers.
The comment-to-like ratio works out to one comment per 61 likes, pointing to an audience that mostly engages through likes.
Lately Thisistommckay has been publishing less than one post per week.
The account follows just 54 others against 88.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,200–$2,300
Based on 88.3K followers and a 7.44% engagement rate, a single sponsored post by Thisistommckay is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Thisistommckay | Cohort median |
|---|---|---|
| Engagement rate | 7.44% | 1.45% |
| Average likes | 6,464 | 339 |
| Average comments | 106 | 18 |
| Posts per week | 0.58 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Tom McKay is a verified Instagram brand on Instagram, with 88.3K followers.
Tom McKay posts on Instagram as @thisistommckay.
Tom McKay has 88,280 followers on Instagram (88.3K) as of Aug 10, 2026.
Tom McKay's engagement rate is 7.44%, calculated from average likes and comments per post relative to followers.
Posts by Tom McKay average 6,464 likes and 106 comments.
Tom McKay posts less than once a week on average.
Tom McKay is registered as a business account on Instagram and is verified.
Yes. Tom McKay carries the blue verified badge on Instagram.
A sponsored post from Tom McKay is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
60
106
Posts / Week
0.58
Growth Score
100 / 100
Last Post
16 days ago
Engagement
0.18%
