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Outreach This Creator For FreeT H E Y D R I F T is an Automotive creator on Instagram, tracked in the InstME index with 13.2K followers. T H E Y D R I F T has shared 485 posts to date, currently less than one post a week. Posts average 306 likes and 28 comments, an engagement rate of 2.53%.
Theydrift is an Automotive account whose 485 posts have grown a following of 13.2K on Instagram.
Benchmarked against 3,742 Automotive accounts with 10K–100K followers, Theydrift posts a 2.53% engagement rate that is above the median of 1.3%.
The comment-to-like ratio works out to one comment per 11 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$120–$220
Based on 13.2K followers and a 2.53% engagement rate, a single sponsored post by Theydrift is worth an estimated $120–$220. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Theydrift | Cohort median |
|---|---|---|
| Engagement rate | 2.53% | 1.3% |
| Average likes | 306 | 330 |
| Average comments | 28 | 12 |
| Posts per week | 0.14 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 27, 2026
T H E Y D R I F T is a automotive creator on Instagram, with 13.2K followers.
T H E Y D R I F T posts on Instagram as @theydrift.
T H E Y D R I F T has 13,176 followers on Instagram (13.2K) as of Sep 27, 2026.
T H E Y D R I F T's engagement rate is 2.53%, calculated from average likes and comments per post relative to followers. That is above the median of 1.3% for Automotive accounts with 10K–100K followers in the InstME index.
Posts by T H E Y D R I F T average 306 likes and 28 comments.
T H E Y D R I F T posts less than once a week on average.
T H E Y D R I F T is registered as a creator account on Instagram.
T H E Y D R I F T is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 485 posts.
A sponsored post from T H E Y D R I F T is estimated at $120 to $220. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
485
Avg Comments
28
Engagement
35.91%
