Season 4 is now in production. All episodes are streaming on @hbomax.
The White Lotus is a verified business account. The account has built 695.7K followers on Instagram. The account has published 613 posts, currently less than one post a week. Posts average 65,276 likes and 829 comments, an engagement rate of 9.5%.
As a business account, Thewhitelotus reaches 695.7K followers on Instagram across 613 published posts.
Benchmarked against accounts with 100K–1M followers, the 9.5% engagement rate Thewhitelotus posts is in the top 10%.
Followers weigh in with a comment about every 79 likes, an audience that mostly engages through likes.
At 945.6K average views (1.4× followers), Thewhitelotus's video posts consistently spread beyond the existing audience.
Posting frequency for Thewhitelotus sits at less than one post per week.
Thewhitelotus comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 94 others against 695.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$9,700–$18,000
Based on 695.7K followers and a 9.5% engagement rate, a single sponsored post by Thewhitelotus is worth an estimated $9,700–$18,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Thewhitelotus | Cohort median |
|---|---|---|
| Engagement rate | 9.5% | 1.25% |
| Average likes | 65,276 | 2,985 |
| Average comments | 829 | 73 |
| Posts per week | 0.51 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 13, 2026
The White Lotus is a verified Instagram brand on Instagram, with 695.7K followers.
The White Lotus posts on Instagram as @thewhitelotus.
The White Lotus has 695,679 followers on Instagram (695.7K) as of Jul 13, 2026.
The White Lotus's engagement rate is 9.5%, calculated from average likes and comments per post relative to followers.
Posts by The White Lotus average 65,276 likes and 829 comments.
The White Lotus posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of The White Lotus's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The White Lotus is registered as a business account on Instagram and is verified.
Yes. The White Lotus carries the blue verified badge on Instagram.
Total Posts
613
Avg Comments
829
Engagement
2.19%
A sponsored post from The White Lotus is estimated at $9,700 to $18,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
