The USO is for the people who serve. Strengthening the well-being of the people serving in America’s military and their families. #theUSO
Followers
163.9K
Following
610
Total Posts
Engagement Rate
0.15%
Avg Likes
234
Avg Comments
USO is a verified Nonprofit organization brand based in United States, with 163.9K followers on Instagram. The account has published 4,059 posts, currently less than one post a week. Engagement runs at 0.15%, or about 234 likes and 7 comments per post.
With 163.9K followers across 4,059 posts, Theuso is one of the Nonprofit organization accounts tracked in the InstME index.
A typical post by Theuso collects about 234 likes and 7 comments, roughly one interaction for every 680 followers.
Followers leave about one comment for every 35 likes, a healthy amount of conversation.
Over recent weeks, Theuso has published less than one post per week.
Theuso keeps its following list short (610) relative to 163.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$570–$1,100
Based on 163.9K followers and a 0.15% engagement rate, a single sponsored post by Theuso is worth an estimated $570–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Nonprofit organization
| Metric | Theuso | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 1.25% |
| Average likes | 234 | 2,985 |
| Average comments | 7 | 73 |
| Posts per week | 0.54 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theuso | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 0.86% |
| Average likes | 234 | 2,003 |
| Average comments | 7 | 56 |
| Posts per week | 0.54 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
USO is a verified nonprofit organization brand based in United States on Instagram, with 163.9K followers.
USO posts on Instagram as @theuso.
USO has 163,859 followers on Instagram (163.9K) as of Jul 10, 2026.
USO's engagement rate is 0.15%, calculated from average likes and comments per post relative to followers.
Posts by USO average 234 likes and 7 comments.
USO posts less than once a week on average.
USO is registered as a business account on Instagram and is verified.
USO is categorized as a nonprofit organization account in the InstME index, based on the profile's bio and Instagram category across 4,059 posts.
USO's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. USO carries the blue verified badge on Instagram.
4,059
7
Posts / Week
0.54
Growth Score
3 / 100
Follower Ratio
268.6×
Engagement
0.21%
A sponsored post from USO is estimated at $570 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
