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The Secret runs a verified business account account with 3.6M followers on Instagram. The account has published 8,521 posts, currently around 16 posts a week. Engagement runs at 0.02%, or about 513 likes and 42 comments per post.
Thesecret365 has built an audience of 3.6M followers on Instagram over 8,521 posts as a business account.
Thesecret365's average post pulls 513 likes and 42 comments, roughly one interaction per 6,509 followers.
Roughly one in 12 likes comes with a comment, an unusually discussion-heavy audience.
Lately Thesecret365 has been publishing about 16 posts per week, more than one per day.
At 88/100 on audience quality, Thesecret365 carries an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 520 others against 3.6M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$13,000–$23,000
Based on 3.6M followers and a 0.02% engagement rate, a single sponsored post by Thesecret365 is worth an estimated $13,000–$23,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Thesecret365 | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.02% |
| Average likes | 513 | 25,711 |
| Average comments | 42 | 376 |
| Posts per week | 15.62 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Secret is a verified Instagram brand on Instagram, with 3.6M followers.
The Secret posts on Instagram as @thesecret365.
The Secret has 3,611,329 followers on Instagram (3.6M) as of Jul 15, 2026.
The Secret's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers.
Posts by The Secret average 513 likes and 42 comments.
The Secret posts about 16 times per week on average.
InstME's audience-quality analysis estimates about 10% of The Secret's followers are low-quality or inactive, giving an audience-quality score of 88/100.
The Secret is registered as a business account on Instagram and is verified.
Yes. The Secret carries the blue verified badge on Instagram.
Total Posts
8,521
Avg Comments
42
Engagement
1.78%
A sponsored post from The Secret is estimated at $13,000 to $23,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
