The official Instagram account for the Drama Desk Award™ Winner for Best Musical, #ThePromMusical. Keep an eye out for THE PROM at a theatre near you!
Followers
43.7K
Following
165
Total Posts
Engagement Rate
2.05%
Avg Likes
890
Avg Comments
The Prom runs a verified business account account with 43.7K followers on Instagram. The Prom has shared 705 posts to date, currently around 8 posts a week. Typical posts draw 890 likes and 5 comments, putting engagement at 2.05%.
Theprommusical has built an audience of 43.7K followers on Instagram over 705 posts as a business account.
Theprommusical's average post pulls 890 likes and 5 comments, roughly one interaction per 49 followers.
Roughly one in 164 likes comes with a comment, an audience that mostly engages through likes.
Theprommusical's videos average 1K views per post.
Posting frequency for Theprommusical sits at about 8 posts per week, more than one per day.
The account follows just 165 others against 43.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$310–$580
Based on 43.7K followers and a 2.05% engagement rate, a single sponsored post by Theprommusical is worth an estimated $310–$580. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Theprommusical | Cohort median |
|---|---|---|
| Engagement rate | 2.05% | 1.45% |
| Average likes | 890 | 339 |
| Average comments | 5 | 18 |
| Posts per week | 7.81 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 29, 2026
The Prom is a verified Instagram brand on Instagram, with 43.7K followers.
The Prom posts on Instagram as @theprommusical.
The Prom has 43,665 followers on Instagram (43.7K) as of Aug 29, 2026.
The Prom's engagement rate is 2.05%, calculated from average likes and comments per post relative to followers.
Posts by The Prom average 890 likes and 5 comments.
The Prom posts about 8 times per week on average.
The Prom is registered as a business account on Instagram and is verified.
Yes. The Prom carries the blue verified badge on Instagram.
A sponsored post from The Prom is estimated at $310 to $580. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
705
5
Avg Views
1,024
Posts / Week
7.81
Growth Score
41 / 100
Engagement
0.14%
