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The PLATFRM is a verified business account. The account has built 257.6K followers on Instagram. To date The PLATFRM has posted 1,190 times, currently around 2 posts a week. Engagement runs at 0.33%, or about 825 likes and 33 comments per post.
Theplatfrm is a business account whose 1,190 posts have grown a following of 257.6K on Instagram.
A 0.33% engagement rate leaves Theplatfrm in the bottom 26% compared with accounts with 100K–1M followers.
Followers weigh in with a comment about every 25 likes, a healthy amount of conversation.
Posting frequency for Theplatfrm sits at about one post per week.
Theplatfrm comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 257.6K followers but only 2,339 accounts followed back, Theplatfrm shows the ratio of a well-established account.
Estimated sponsored-post value
$900–$1,700
Based on 257.6K followers and a 0.33% engagement rate, a single sponsored post by Theplatfrm is worth an estimated $900–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Theplatfrm | Cohort median |
|---|---|---|
| Engagement rate | 0.33% | 1.25% |
| Average likes | 825 | 2,985 |
| Average comments | 33 | 73 |
| Posts per week | 1.61 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
The PLATFRM is a verified Instagram brand on Instagram, with 257.6K followers.
The PLATFRM posts on Instagram as @theplatfrm.
The PLATFRM has 257,604 followers on Instagram (257.6K) as of Jul 11, 2026.
The PLATFRM's engagement rate is 0.33%, calculated from average likes and comments per post relative to followers.
Posts by The PLATFRM average 825 likes and 33 comments.
The PLATFRM posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of The PLATFRM's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The PLATFRM is registered as a business account on Instagram and is verified.
Yes. The PLATFRM carries the blue verified badge on Instagram.
Total Posts
1,190
Avg Comments
33
770.2K
Engagement
0.1%
A sponsored post from The PLATFRM is estimated at $900 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
