Issue 25 out! Order on link in bio 🌿 A curious observer of ordinary plants and other greenery. Since 2010.
THE PLANT Magazine is a verified business account based in United Kingdom, with 74.8K followers on Instagram. THE PLANT Magazine has shared 801 posts to date, currently around 2 posts a week. Engagement runs at 1.04%, or about 773 likes and 7 comments per post.
Tracked in the InstME index, Theplantmagazine is a business account with 74.8K followers and a back catalogue of 801 posts.
Posts by Theplantmagazine tend to gather 773 likes and 7 comments, about one interaction per 96 followers.
At one comment per 116 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Theplantmagazine has published about 2 posts per week.
Estimated sponsored-post value
$270–$510
Based on 74.8K followers and a 1.04% engagement rate, a single sponsored post by Theplantmagazine is worth an estimated $270–$510. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Theplantmagazine | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 1.45% |
| Average likes | 773 | 339 |
| Average comments | 7 | 18 |
| Posts per week | 2.33 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theplantmagazine | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 0.84% |
| Average likes | 773 | 203 |
| Average comments | 7 | 11 |
| Posts per week | 2.33 | 0.74 |
Median values from 4,170 accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 1, 2026
THE PLANT Magazine is a verified Instagram brand based in United Kingdom on Instagram, with 74.8K followers.
THE PLANT Magazine posts on Instagram as @theplantmagazine.
THE PLANT Magazine has 74,750 followers on Instagram (74.8K) as of Sep 1, 2026.
THE PLANT Magazine's engagement rate is 1.04%, calculated from average likes and comments per post relative to followers.
Posts by THE PLANT Magazine average 773 likes and 7 comments.
THE PLANT Magazine posts about 2 times per week on average.
THE PLANT Magazine is registered as a business account on Instagram and is verified.
THE PLANT Magazine's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. THE PLANT Magazine carries the blue verified badge on Instagram.
Total Posts
801
Avg Comments
7
223.9K
Engagement
0.07%
A sponsored post from THE PLANT Magazine is estimated at $270 to $510. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.