The nooq is a modern retreat near the ski slopes of Whitefish, MT. Interior design by @andreadabene Stay at the nooq
Outreach This Creator For FreeFollowers
42.9K
Following
35
Total Posts
Engagement Rate
2.1%
Growth Score
42 / 100
ER Rank
On Instagram, nooq is a Home & DIY brand based in United States with an audience of 42.9K. To date nooq has posted 310 times.
Thenooq's Instagram presence spans 310 posts and 42.9K followers, profiling it as a Home & DIY account.
Thenooq has an engagement rate of 2.1%, which is above the median of 0.75% for Home & DIY accounts with 10K–100K followers, based on 1,345 accounts in the InstME index.
Thenooq scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Thenooq follows only 35 accounts while being followed by 42.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$320–$590
Based on 42.9K followers and a 2.1% engagement rate, a single sponsored post by Thenooq is worth an estimated $320–$590. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
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Last reviewed: Apr 1, 2026
nooq is a home & diy brand based in United States on Instagram, with 42.9K followers.
nooq posts on Instagram as @thenooq.
nooq has 42,937 followers on Instagram (42.9K) as of Apr 1, 2026.
nooq's engagement rate is 2.1%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
InstME's audience-quality analysis estimates about 5% of nooq's followers are low-quality or inactive, giving an audience-quality score of 94/100.
nooq is registered as a business account on Instagram.
nooq is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 310 posts.
nooq's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from nooq is estimated at $320 to $590. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
310
46th
Audience Score
94 / 100
Follower Ratio
1226.8×
Est. Post Value
$320–$590
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.32%
