The heart of tech <3 Covering technology since 2006
Outreach This Creator For FreeFollowers
104.6K
Following
62
Total Posts
Engagement Rate
0.06%
Avg Likes
3
Avg Comments
On Instagram, TNW is a verified Tech brand with an audience of 104.6K. The account has published 2,842 posts, currently less than one post a week. Posts average 3 likes and 63 comments, an engagement rate of 0.06%.
Thenextweb shows up in the InstME index as a Tech account, 104.6K followers, 2,842 posts.
Thenextweb has an engagement rate of 0.06%, which is in the bottom quarter (median: 1.19%) for Tech accounts with 100K–1M followers, based on 4,844 accounts in the InstME index.
Over recent weeks, Thenextweb has published less than one post per week.
Thenextweb follows only 62 accounts while being followed by 104.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$370–$680
Based on 104.6K followers and a 0.06% engagement rate, a single sponsored post by Thenextweb is worth an estimated $370–$680. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Tech creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Tech
| Metric | Thenextweb | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.19% |
| Average likes | 3 | 2,850 |
| Average comments | 63 | 64 |
| Posts per week | 0.58 | 0.82 |
Median values from 4,844 Tech accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 2, 2026
TNW is a verified tech brand on Instagram, with 104.6K followers.
TNW posts on Instagram as @thenextweb.
TNW has 104,579 followers on Instagram (104.6K) as of Sep 2, 2026.
TNW's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.19%) for Tech accounts with 100K–1M followers in the InstME index.
Posts by TNW average 3 likes and 63 comments.
TNW posts less than once a week on average.
TNW is registered as a business account on Instagram and is verified.
TNW is categorized as a tech account in the InstME index, based on the profile's bio and Instagram category across 2,842 posts.
Yes. TNW carries the blue verified badge on Instagram.
A sponsored post from TNW is estimated at $370 to $680. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,842
63
Posts / Week
0.58
Growth Score
1.2 / 100
Last Post
Today
Engagement
3.52%
