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12.6K
Following
464
Total Posts
Engagement Rate
0.35%
Avg Likes
40
Avg Comments
THE MOVEMENT BLUEPRINT is a verified Fitness brand. The account has built 12.6K followers on Instagram. The account posts mainly around fitness and home & diy topics. To date THE MOVEMENT BLUEPRINT has posted 1,342 times, currently less than one post a week. Posts average 40 likes and 4 comments, an engagement rate of 0.35%.
Themovementblueprint has built an audience of 12.6K followers on Instagram over 1,342 posts as a Fitness account.
Themovementblueprint's 0.35% engagement rate is in the bottom quarter (median: 2.04%) among Fitness accounts with 10K–100K followers, measured across 6,024 accounts in the InstME index.
Followers weigh in with a comment about every 11 likes, an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Themovementblueprint comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$44–$82
Based on 12.6K followers and a 0.35% engagement rate, a single sponsored post by Themovementblueprint is worth an estimated $44–$82. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Themovementblueprint | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 2.04% |
| Average likes | 40 | 523 |
| Average comments | 4 | 23 |
| Posts per week | 0.21 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
THE MOVEMENT BLUEPRINT is a verified fitness brand on Instagram, with 12.6K followers.
THE MOVEMENT BLUEPRINT posts on Instagram as @themovementblueprint.
THE MOVEMENT BLUEPRINT has 12,608 followers on Instagram (12.6K) as of Apr 23, 2026.
THE MOVEMENT BLUEPRINT's engagement rate is 0.35%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.04%) for Fitness accounts with 10K–100K followers in the InstME index.
Posts by THE MOVEMENT BLUEPRINT average 40 likes and 4 comments.
THE MOVEMENT BLUEPRINT posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of THE MOVEMENT BLUEPRINT's followers are low-quality or inactive, giving an audience-quality score of 100/100.
THE MOVEMENT BLUEPRINT is registered as a business account on Instagram and is verified.
1,342
4
Posts / Week
0.21
Growth Score
7 / 100
ER Rank
19th
Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Home & DIY
Engagement
100%
THE MOVEMENT BLUEPRINT is categorized as a fitness and home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,342 posts.
Yes. THE MOVEMENT BLUEPRINT carries the blue verified badge on Instagram.
A sponsored post from THE MOVEMENT BLUEPRINT is estimated at $44 to $82. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
