Luxury hotel in Times Square. A New York City icon. @stcloudnyc, @charliepalmersteak, Jake’s, @akoyanyc
Outreach This Creator For FreeThe Knickerbocker is a Hotel brand on Instagram based in United States, tracked in the InstME index with 40.9K followers. The account has published 2,100 posts, currently around 1 post a week. Engagement runs at 0.15%, or about 51 likes and 12 comments per post.
Counting 40.9K followers and 2,100 posts, Theknicknyc sits in the InstME index as a Hotel account.
On average, Theknicknyc's posts earn 51 likes and 12 comments, about one interaction per 651 followers.
The comment-to-like ratio works out to one comment per 4 likes, pointing to an unusually discussion-heavy audience.
Lately Theknicknyc has been publishing about one post per week.
With 40.9K followers but only 107 accounts followed back, Theknicknyc shows the ratio of a well-established account.
Estimated sponsored-post value
$140–$270
Based on 40.9K followers and a 0.15% engagement rate, a single sponsored post by Theknicknyc is worth an estimated $140–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Hotel
| Metric | Theknicknyc | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 1.45% |
| Average likes | 51 | 339 |
| Average comments | 12 | 18 |
| Posts per week | 1.37 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theknicknyc | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 0.9% |
| Average likes | 51 | 193 |
| Average comments | 12 | 10 |
| Posts per week | 1.37 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 8, 2026
The Knickerbocker is a hotel brand based in United States on Instagram, with 40.9K followers.
The Knickerbocker posts on Instagram as @theknicknyc.
The Knickerbocker has 40,858 followers on Instagram (40.9K) as of Sep 8, 2026.
The Knickerbocker's engagement rate is 0.15%, calculated from average likes and comments per post relative to followers.
Posts by The Knickerbocker average 51 likes and 12 comments.
The Knickerbocker posts about 1 time per week on average.
The Knickerbocker is registered as a business account on Instagram.
The Knickerbocker is categorized as a hotel account in the InstME index, based on the profile's bio and Instagram category across 2,100 posts.
The Knickerbocker's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
2,100
Avg Comments
12
Engagement
100%
A sponsored post from The Knickerbocker is estimated at $140 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
