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Outreach This Creator For FreeIan McDougall runs an Automotive creator account with 2.6K followers on Instagram. Ian McDougall has shared 1,265 posts to date, currently less than one post a week. Typical posts draw 138 likes and 10 comments, putting engagement at 5.65%.
The Automotive account Theianmcdougall has posted 1,265 times on Instagram and drawn 2.6K followers.
Theianmcdougall's 5.65% engagement rate is above the median of 4.66% among Automotive accounts with 1K–10K followers, measured across 3,607 accounts in the InstME index.
One comment lands for every 13 likes, which reads as an unusually discussion-heavy audience.
Theianmcdougall maintains a rhythm of less than one post per week.
Theianmcdougall's audience-quality score is 94/100, with 5% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$37–$68
Based on 2.6K followers and a 5.65% engagement rate, a single sponsored post by Theianmcdougall is worth an estimated $37–$68. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theianmcdougall | Cohort median |
|---|---|---|
| Engagement rate | 5.65% | 4.66% |
| Average likes | 138 | 128 |
| Average comments | 10 | 7 |
| Posts per week | 0.5 | 0.38 |
Median values from 3,607 Automotive accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 26, 2026
Ian McDougall is a automotive creator on Instagram, with 2.6K followers.
Ian McDougall posts on Instagram as @theianmcdougall.
Ian McDougall has 2,621 followers on Instagram (2.6K) as of Aug 26, 2026.
Ian McDougall's engagement rate is 5.65%, calculated from average likes and comments per post relative to followers. That is above the median of 4.66% for Automotive accounts with 1K–10K followers in the InstME index.
Posts by Ian McDougall average 138 likes and 10 comments.
Ian McDougall posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Ian McDougall's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Ian McDougall is registered as a creator account on Instagram.
Ian McDougall is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 1,265 posts.
Total Posts
1,265
Avg Comments
10
Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
Engagement
0.48%
A sponsored post from Ian McDougall is estimated at $37 to $68. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.