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Outreach This Creator For FreeFollowers
445.7K
Following
1.3K
Total Posts
Engagement Rate
2.63%
Avg Likes
11,153
Avg Comments
Thegrio is a verified News & media website brand, with 445.7K followers on Instagram. To date Thegrio has posted 18,296 times, currently less than one post a week. Typical posts draw 11,153 likes and 572 comments, putting engagement at 2.63%.
Thegrio's Instagram presence spans 18,296 posts and 445.7K followers, profiling it as a News & media website account.
A typical post by Thegrio collects about 11,153 likes and 572 comments, roughly one interaction for every 38 followers.
Followers leave about one comment for every 20 likes, an unusually discussion-heavy audience.
Thegrio currently publishes less than one post per week.
Thegrio follows only 1,295 accounts while being followed by 445.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$4,100–$7,600
Based on 445.7K followers and a 2.63% engagement rate, a single sponsored post by Thegrio is worth an estimated $4,100–$7,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: News & media website
| Metric | Thegrio | Cohort median |
|---|---|---|
| Engagement rate | 2.63% | 1.25% |
| Average likes | 11,153 | 2,985 |
| Average comments | 572 | 73 |
| Posts per week | 0.5 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Thegrio is a verified news & media website brand on Instagram, with 445.7K followers.
Thegrio has 445,740 followers on Instagram (445.7K) as of Apr 23, 2026.
Thegrio's engagement rate is 2.63%, calculated from average likes and comments per post relative to followers.
Posts by Thegrio average 11,153 likes and 572 comments.
Thegrio posts less than once a week on average.
Thegrio is registered as a business account on Instagram and is verified.
Thegrio is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 18,296 posts.
Yes. Thegrio carries the blue verified badge on Instagram.
A sponsored post from Thegrio is estimated at $4,100 to $7,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
18,296
572
Posts / Week
0.5
Growth Score
52.6 / 100
Follower Ratio
344.2×
2.5M
Engagement
1.12%