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Followers
31.4K
Following
841
Total Posts
Engagement Rate
0.05%
Avg Likes
3
Avg Comments
The Folklore is a verified Tech brand on Instagram, tracked in the InstME index with 31.4K followers. The account posts mainly around tech and art topics. The account has published 1,545 posts, currently less than one post a week. Typical posts draw 3 likes and 14 comments, putting engagement at 0.05%.
Thefolklore is a Tech account on Instagram with 31.4K followers and 1,545 published posts.
Compared with 14,872 other Tech accounts with 10K–100K followers in the InstME index, Thefolklore's 0.05% engagement rate is in the bottom quarter (median: 1.31%).
Thefolklore's output runs to less than one post per week.
On audience quality, Thefolklore lands at 64/100, an estimated 30% of followers read as low-quality or inactive, a solid result.
Estimated sponsored-post value
$110–$200
Based on 31.4K followers and a 0.05% engagement rate, a single sponsored post by Thefolklore is worth an estimated $110–$200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thefolklore | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 1.31% |
| Average likes | 3 | 321 |
| Average comments | 14 | 15 |
| Posts per week | 0.2 | 0.64 |
Median values from 14,872 Tech accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The Folklore is a verified tech brand on Instagram, with 31.4K followers.
The Folklore posts on Instagram as @thefolklore.
The Folklore has 31,387 followers on Instagram (31.4K) as of Jul 16, 2026.
The Folklore's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.31%) for Tech accounts with 10K–100K followers in the InstME index.
Posts by The Folklore average 3 likes and 14 comments.
The Folklore posts less than once a week on average.
InstME's audience-quality analysis estimates about 30% of The Folklore's followers are low-quality or inactive, giving an audience-quality score of 64/100.
The Folklore is registered as a business account on Instagram and is verified.
The Folklore is categorized as a tech and art account in the InstME index, based on the profile's bio and Instagram category across 1,545 posts.
1,545
14
Posts / Week
0.2
Growth Score
1 / 100
ER Rank
3th
Predominantly men · mostly 18–34
Typical for Tech creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Tech
Secondary: Art
Engagement
14.17%
Yes. The Folklore carries the blue verified badge on Instagram.
A sponsored post from The Folklore is estimated at $110 to $200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
