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On Instagram, THE EDGE ZA is a Travel brand based in South Africa with an audience of 3K. The account has published 904 posts, currently around 3 posts a week. Typical posts draw 115 likes and 24 comments, putting engagement at 4.7%.
Theedge_za operates a Travel account on Instagram, pairing 3K followers with 904 posts.
Against 2,015 Travel accounts with 1K–10K followers in the InstME index, Theedge_za's 4.7% engagement rate lands above the median of 4.16%.
For roughly every 5 likes there is one comment, an unusually discussion-heavy audience.
In recent weeks Theedge_za has kept to about 3 posts per week.
Estimated sponsored-post value
$42–$77
Based on 3K followers and a 4.7% engagement rate, a single sponsored post by Theedge_za is worth an estimated $42–$77. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Theedge_za | Cohort median |
|---|---|---|
| Engagement rate | 4.7% | 4.16% |
| Average likes | 115 | 110 |
| Average comments | 24 | 10 |
| Posts per week | 3.38 | 0.31 |
Median values from 2,015 Travel accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theedge_za | Cohort median |
|---|---|---|
| Engagement rate | 4.7% | 5.02% |
| Average likes | 115 | 133 |
| Average comments | 24 | 10 |
| Posts per week | 3.38 | 0.3 |
Median values from 433 accounts in South Africa with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
THE EDGE ZA is a travel brand based in South Africa on Instagram, with 3K followers.
THE EDGE ZA posts on Instagram as @theedge_za.
THE EDGE ZA has 2,967 followers on Instagram (3K) as of Sep 16, 2026.
THE EDGE ZA's engagement rate is 4.7%, calculated from average likes and comments per post relative to followers. That is above the median of 4.16% for Travel accounts with 1K–10K followers in the InstME index.
Posts by THE EDGE ZA average 115 likes and 24 comments.
THE EDGE ZA posts about 3 times per week on average.
THE EDGE ZA is registered as a business account on Instagram.
THE EDGE ZA is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 904 posts.
THE EDGE ZA's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
24
Engagement
18.96%
A sponsored post from THE EDGE ZA is estimated at $42 to $77. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
