Vertical escapism, 21 stories above Chinatown at @50Bowery. 👑
On Instagram, The Crown is a verified business account with an audience of 20.5K. The Crown has shared 60 posts to date, currently less than one post a week. Typical posts draw 78 likes and 13 comments, putting engagement at 0.44%.
Thecrownnyc operates a business account on Instagram, pairing 20.5K followers with 60 posts.
Measured against other accounts with 10K–100K followers, Thecrownnyc's 0.44% engagement rate lands below the median.
Followers leave about one comment for every 6 likes, an unusually discussion-heavy audience.
Thecrownnyc currently publishes less than one post per week.
InstME estimates 0% of Thecrownnyc's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Estimated sponsored-post value
$72–$130
Based on 20.5K followers and a 0.44% engagement rate, a single sponsored post by Thecrownnyc is worth an estimated $72–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Thecrownnyc | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 1.45% |
| Average likes | 78 | 339 |
| Average comments | 13 | 18 |
| Posts per week | 0.04 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
The Crown is a verified Instagram brand on Instagram, with 20.5K followers.
The Crown posts on Instagram as @thecrownnyc.
The Crown has 20,470 followers on Instagram (20.5K) as of Sep 18, 2026.
The Crown's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers.
Posts by The Crown average 78 likes and 13 comments.
The Crown posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of The Crown's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The Crown is registered as a business account on Instagram and is verified.
Yes. The Crown carries the blue verified badge on Instagram.
A sponsored post from The Crown is estimated at $72 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
60
Avg Comments
13
Engagement
5.43%
