Waterfront Beer Garden + Marina 😎 Hours are weather dependent 🌦 @thepropbar_ @boatyardhouseboats @theyardmarketnj @theboatyardfl
Outreach This Creator For FreeThe Boatyard is a Home & DIY creator on Instagram based in United States, tracked in the InstME index with 29.3K followers. To date The Boatyard has posted 359 times, currently around 9 posts a week. Engagement runs at 0.65%, or about 187 likes and 2 comments per post.
Theboatyardnj is a Home & DIY account on Instagram with 29.3K followers and 359 published posts.
Compared with 1,345 other Home & DIY accounts with 10K–100K followers in the InstME index, Theboatyardnj's 0.65% engagement rate is below the median of 0.75%.
Followers weigh in with a comment about every 80 likes, an audience that mostly engages through likes.
Theboatyardnj's output runs to about 9 posts per week, more than one per day.
On audience quality, Theboatyardnj lands at 94/100, an estimated 5% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$100–$190
Based on 29.3K followers and a 0.65% engagement rate, a single sponsored post by Theboatyardnj is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theboatyardnj | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 0.75% |
| Average likes | 187 | 200 |
| Average comments | 2 | 9 |
| Posts per week | 9.48 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theboatyardnj | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 0.55% |
| Average likes | 187 | 132 |
| Average comments | 2 | 7 |
| Posts per week | 9.48 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The Boatyard is a home & diy creator based in United States on Instagram, with 29.3K followers.
The Boatyard posts on Instagram as @theboatyardnj.
The Boatyard has 29,320 followers on Instagram (29.3K) as of Jul 16, 2026.
The Boatyard's engagement rate is 0.65%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by The Boatyard average 187 likes and 2 comments.
The Boatyard posts about 9 times per week on average.
InstME's audience-quality analysis estimates about 5% of The Boatyard's followers are low-quality or inactive, giving an audience-quality score of 94/100.
The Boatyard is registered as a creator account on Instagram.
The Boatyard is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 359 posts.
Total Posts
359
Avg Comments
2
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
10.76%
The Boatyard's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Boatyard is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
