BIG 👉🏼OLD BUT GOLD is a verified Automotive creator, with 13.3K followers on Instagram. The account has published 419 posts, currently less than one post a week. Typical posts draw 860 likes and 27 comments, putting engagement at 6.66%.
The_officer shows up in the InstME index as an Automotive account, 13.3K followers, 419 posts.
The_officer has an engagement rate of 6.66%, which is in the top quarter (median: 1.3%) for Automotive accounts with 10K–100K followers, based on 3,742 accounts in the InstME index.
For roughly every 32 likes there is one comment, a healthy amount of conversation.
The_officer currently publishes less than one post per week.
InstME's checks rate The_officer's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$190–$350
Based on 13.3K followers and a 6.66% engagement rate, a single sponsored post by The_officer is worth an estimated $190–$350. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | The_officer | Cohort median |
|---|---|---|
| Engagement rate | 6.66% | 1.3% |
| Average likes | 860 | 330 |
| Average comments | 27 | 12 |
| Posts per week | 0.91 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
BIG 👉🏼OLD BUT GOLD is a verified automotive creator on Instagram, with 13.3K followers.
BIG 👉🏼OLD BUT GOLD posts on Instagram as @the_officer.
BIG 👉🏼OLD BUT GOLD has 13,320 followers on Instagram (13.3K) as of Jul 9, 2026.
BIG 👉🏼OLD BUT GOLD's engagement rate is 6.66%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.3%) for Automotive accounts with 10K–100K followers in the InstME index.
Posts by BIG 👉🏼OLD BUT GOLD average 860 likes and 27 comments.
BIG 👉🏼OLD BUT GOLD posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of BIG 👉🏼OLD BUT GOLD's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
419
Avg Comments
27
Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
Engagement
0.09%
BIG 👉🏼OLD BUT GOLD is registered as a creator account on Instagram and is verified.
BIG 👉🏼OLD BUT GOLD is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 419 posts.
Yes. BIG 👉🏼OLD BUT GOLD carries the blue verified badge on Instagram.
A sponsored post from BIG 👉🏼OLD BUT GOLD is estimated at $190 to $350. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
