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2M
Following
332
Total Posts
Engagement Rate
0.82%
Avg Likes
16,168
Avg Comments
Taco Bell is a verified Restaurants brand based in United States, with 2M followers on Instagram. Taco Bell has shared 2,183 posts to date, currently around 3 posts a week. Posts average 16,168 likes and 239 comments, an engagement rate of 0.82%.
Tacobell's Instagram presence spans 2,183 posts and 2M followers, profiling it as a Restaurants account.
Typical engagement for Tacobell runs to 16,168 likes and 239 comments a post, one interaction per 122 followers.
The audience comments once per 68 likes on average, an audience that mostly engages through likes.
Over recent weeks, Tacobell has published about 3 posts per week.
Tacobell follows only 332 accounts while being followed by 2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$7,000–$13,000
Based on 2M followers and a 0.82% engagement rate, a single sponsored post by Tacobell is worth an estimated $7,000–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Restaurants
| Metric | Tacobell | Cohort median |
|---|---|---|
| Engagement rate | 0.82% | 1.02% |
| Average likes | 16,168 | 25,711 |
| Average comments | 239 | 376 |
| Posts per week | 2.72 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Tacobell | Cohort median |
|---|---|---|
| Engagement rate | 0.82% | 0.81% |
| Average likes | 16,168 | 19,158 |
| Average comments | 239 | 344 |
| Posts per week | 2.72 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Taco Bell is a verified restaurants brand based in United States on Instagram, with 2M followers.
Taco Bell posts on Instagram as @tacobell.
Taco Bell has 2,009,050 followers on Instagram (2M) as of Apr 5, 2026.
Taco Bell's engagement rate is 0.82%, calculated from average likes and comments per post relative to followers.
Posts by Taco Bell average 16,168 likes and 239 comments.
Taco Bell posts about 3 times per week on average.
Taco Bell is registered as a business account on Instagram and is verified.
Taco Bell is categorized as a restaurants account in the InstME index, based on the profile's bio and Instagram category across 2,183 posts.
Taco Bell's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,183
239
Posts / Week
2.72
Growth Score
16.4 / 100
Follower Ratio
6051.4×
Engagement
0.06%
Yes. Taco Bell carries the blue verified badge on Instagram.
A sponsored post from Taco Bell is estimated at $7,000 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
