Festive family-friendly events since 2014! Based in SF’s Sunset District. Home to the @outersunsetfarmersmarket @innersunsetflea @secondhandsats +more
Outreach This Creator For FreeFollowers
23.9K
Following
4.2K
Total Posts
Engagement Rate
0.25%
Avg Likes
58
Avg Comments
On Instagram, Sunset Mercantile is a Home & DIY brand with an audience of 23.9K. The account has published 4,733 posts, currently around 4 posts a week. Typical posts draw 58 likes and 3 comments, putting engagement at 0.25%.
On Instagram, Sunsetmercantile runs a Home & DIY account that has published 4,733 posts and gathered 23.9K followers.
Sunsetmercantile has an engagement rate of 0.25%, which is below the median of 0.75% for Home & DIY accounts with 10K–100K followers, based on 1,345 accounts in the InstME index.
Followers leave about one comment for every 20 likes, a healthy amount of conversation.
In recent weeks Sunsetmercantile has kept to about 4 posts per week.
Estimated sponsored-post value
$84–$160
Based on 23.9K followers and a 0.25% engagement rate, a single sponsored post by Sunsetmercantile is worth an estimated $84–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Sunsetmercantile | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 0.75% |
| Average likes | 58 | 200 |
| Average comments | 3 | 9 |
| Posts per week | 3.92 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Sunset Mercantile is a home & diy brand on Instagram, with 23.9K followers.
Sunset Mercantile posts on Instagram as @sunsetmercantile.
Sunset Mercantile has 23,933 followers on Instagram (23.9K) as of Apr 23, 2026.
Sunset Mercantile's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Sunset Mercantile average 58 likes and 3 comments.
Sunset Mercantile posts about 4 times per week on average.
Sunset Mercantile is registered as a business account on Instagram.
Sunset Mercantile is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 4,733 posts.
A sponsored post from Sunset Mercantile is estimated at $84 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,733
3
Posts / Week
3.92
Growth Score
5 / 100
Follower Ratio
5.7×
Engagement
3.16%
