The Best of the West (Since 1898) Quarterly box: editor-curated Western goods Bi- monthly mag: Print & Digital ⬇ Find Your West
Sunset Magazine runs a verified business account account with 258.1K followers on Instagram. The account has published 4,117 posts, currently around 2 posts a week. Posts average 421 likes and 7 comments, an engagement rate of 0.17%.
Sunsetmag is a business account on Instagram with 258.1K followers and 4,117 published posts.
An engagement rate of 0.17% puts Sunsetmag in the bottom 15% for accounts with 100K–1M followers tracked by InstME.
Comments arrive at about one per 60 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Sunsetmag sits at about one post per week.
On audience quality, Sunsetmag lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$900–$1,700
Based on 258.1K followers and a 0.17% engagement rate, a single sponsored post by Sunsetmag is worth an estimated $900–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Sunsetmag | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 1.25% |
| Average likes | 421 | 2,985 |
| Average comments | 7 | 73 |
| Posts per week | 1.59 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Sunset Magazine is a verified Instagram brand on Instagram, with 258.1K followers.
Sunset Magazine posts on Instagram as @sunsetmag.
Sunset Magazine has 258,144 followers on Instagram (258.1K) as of Jul 12, 2026.
Sunset Magazine's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers.
Posts by Sunset Magazine average 421 likes and 7 comments.
Sunset Magazine posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Sunset Magazine's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Sunset Magazine is registered as a business account on Instagram and is verified.
Yes. Sunset Magazine carries the blue verified badge on Instagram.
Avg Comments
7
Engagement
0.61%
A sponsored post from Sunset Magazine is estimated at $900 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
