📍Long Beach 📍Bellflower 📍Garden Grove Outdoor urban eatery made from repurposed shipping containers celebrating craft, community & restoration.
Outreach This Creator For FreeFollowers
40.8K
Following
1.6K
Total Posts
Engagement Rate
0.31%
Avg Likes
123
Avg Comments
Steelcraft is a Home & DIY brand. The account has built 40.8K followers on Instagram. The account has published 1,613 posts, currently around 4 posts a week. Posts average 123 likes and 3 comments, an engagement rate of 0.31%.
Steelcraft has built an audience of 40.8K followers on Instagram over 1,613 posts as a Home & DIY account.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Steelcraft's 0.31% engagement rate comes in below the median of 0.75%.
Comments arrive at about one per 44 likes, a sign of a healthy amount of conversation.
Steelcraft's output runs to about 4 posts per week.
At 94/100 on audience quality, Steelcraft carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$140–$270
Based on 40.8K followers and a 0.31% engagement rate, a single sponsored post by Steelcraft is worth an estimated $140–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Steelcraft | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 0.75% |
| Average likes | 123 | 200 |
| Average comments | 3 | 9 |
| Posts per week | 4.44 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Steelcraft is a home & diy brand on Instagram, with 40.8K followers.
Steelcraft has 40,839 followers on Instagram (40.8K) as of Apr 23, 2026.
Steelcraft's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Steelcraft average 123 likes and 3 comments.
Steelcraft posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of Steelcraft's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Steelcraft is registered as a business account on Instagram.
Steelcraft is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,613 posts.
A sponsored post from Steelcraft is estimated at $140 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,613
3
Posts / Week
4.44
Growth Score
6.2 / 100
ER Rank
25th
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0%
