COUPS

On Instagram, Sound_of_coups runs a creator account that has published 160 posts and gathered 9.4M followers.

A typical post by Sound_of_coups collects about 857,967 likes and 10,465 comments, roughly one interaction for every 11 followers.

The audience comments once per 82 likes on average, an audience that mostly engages through likes.

Each video from Sound_of_coups averages 5.4M views, near 57% of its followers.

In recent weeks Sound_of_coups has kept to less than one post per week.

Sound_of_coups follows only 15 accounts while being followed by 9.4M, the lopsided ratio of an established creator or brand.