@
Brand
The official Instagram account of #SonyAustralia. #TeamSony.
linkin.bio/sonyaustraliaAudience
Browse top profilesFollowers
65.9K
Following
174
Total Posts
Engagement & Performance
Engagement Rate
0.18%
Avg Likes
107
Avg Comments
What the numbers say about @sonyaustralia
@sonyaustralia has built an audience of 65.9K followers on Instagram over 1,287 posts as a business account.
On average, @sonyaustralia's posts earn 107 likes and 13 comments, about one interaction per 552 followers.
The comment-to-like ratio works out to one comment per 8 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages about one post per week.
The account follows just 174 others against 65.9K followers — a ratio typical of established creators and brands.
@sonyaustralia vs similar accounts
| Metric | @sonyaustralia | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.56% |
| Average likes | 107 | 359 |
| Average comments | 13 | 20 |
| Posts per week | 1.7 | 0.49 |
Median values from 57,657 accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 9, 2026
How @sonyaustralia's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @sonyaustralia: (107 avg likes + 13 avg comments) ÷ 65,873 followers × 100 ≈ 0.18%.
Frequently asked questions about @sonyaustralia
How many followers does @sonyaustralia have?
@sonyaustralia has 65,873 followers on Instagram (65.9K) as of Jul 9, 2026.
What is @sonyaustralia's engagement rate?
@sonyaustralia's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers.
How many likes does @sonyaustralia average per post?
Posts by @sonyaustralia average 107 likes and 13 comments.
How often does @sonyaustralia post on Instagram?
@sonyaustralia posts about 2 times per week on average.
Is @sonyaustralia a business or creator account?
@sonyaustralia is registered as a business account on Instagram and is verified.
