Softopper Handmade Truck Tops is an Automotive brand based in United States. The account has built 24.4K followers on Instagram. The account has published 1,073 posts, currently less than one post a week. Typical posts draw 1,908 likes and 12 comments, putting engagement at 7.88%.
Softopper_co is an Automotive account whose 1,073 posts have grown a following of 24.4K on Instagram.
Benchmarked against 3,742 Automotive accounts with 10K–100K followers, Softopper_co posts a 7.88% engagement rate that is in the top quarter (median: 1.3%).
Roughly one in 155 likes comes with a comment, an audience that mostly engages through likes.
Lately Softopper_co has been publishing less than one post per week.
Estimated sponsored-post value
$340–$630
Based on 24.4K followers and a 7.88% engagement rate, a single sponsored post by Softopper_co is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Softopper_co | Cohort median |
|---|---|---|
| Engagement rate | 7.88% | 1.3% |
| Average likes | 1,908 | 330 |
| Average comments | 12 | 12 |
| Posts per week | 0.62 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Softopper_co | Cohort median |
|---|---|---|
| Engagement rate | 7.88% | 1.01% |
| Average likes | 1,908 | 256 |
| Average comments | 12 | 10 |
| Posts per week | 0.62 | 0.71 |
Median values from 856 Automotive accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Softopper Handmade Truck Tops is a automotive brand based in United States on Instagram, with 24.4K followers.
Softopper Handmade Truck Tops posts on Instagram as @softopper_co.
Softopper Handmade Truck Tops has 24,385 followers on Instagram (24.4K) as of Jul 10, 2026.
Softopper Handmade Truck Tops's engagement rate is 7.88%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.3%) for Automotive accounts with 10K–100K followers in the InstME index.
Posts by Softopper Handmade Truck Tops average 1,908 likes and 12 comments.
Softopper Handmade Truck Tops posts less than once a week on average.
Softopper Handmade Truck Tops is registered as a business account on Instagram.
Total Posts
1,073
Avg Comments
12
Engagement
4.25%
Softopper Handmade Truck Tops is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 1,073 posts.
Softopper Handmade Truck Tops's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Softopper Handmade Truck Tops is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
