A refined address where the heart of NYC meets French Zest, it’s #WhereFreeMindsMeet. Member of @all. The limitless hotel loyalty programme.
Outreach This Creator For FreeOn Instagram, Sofitel New York is a Hotel brand based in United States with an audience of 22.5K. Sofitel New York has shared 161 posts to date, currently around 5 posts a week. Engagement runs at 0.11%, or about 23 likes and 2 comments per post.
Sofitelnyc operates a Hotel account on Instagram, pairing 22.5K followers with 161 posts.
A typical post by Sofitelnyc collects about 23 likes and 2 comments, roughly one interaction for every 896 followers.
Followers leave about one comment for every 13 likes, an unusually discussion-heavy audience.
In recent weeks Sofitelnyc has kept to about 5 posts per week.
Estimated sponsored-post value
$79–$150
Based on 22.5K followers and a 0.11% engagement rate, a single sponsored post by Sofitelnyc is worth an estimated $79–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Hotel
| Metric | Sofitelnyc | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.45% |
| Average likes | 23 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 4.68 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sofitelnyc | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.9% |
| Average likes | 23 | 193 |
| Average comments | 2 | 10 |
| Posts per week | 4.68 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Sofitel New York is a hotel brand based in United States on Instagram, with 22.5K followers.
Sofitel New York posts on Instagram as @sofitelnyc.
Sofitel New York has 22,476 followers on Instagram (22.5K) as of Jul 14, 2026.
Sofitel New York's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers.
Posts by Sofitel New York average 23 likes and 2 comments.
Sofitel New York posts about 5 times per week on average.
Sofitel New York is registered as a business account on Instagram.
Sofitel New York is categorized as a hotel account in the InstME index, based on the profile's bio and Instagram category across 161 posts.
Sofitel New York's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
161
Avg Comments
2
Engagement
100%
A sponsored post from Sofitel New York is estimated at $79 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.