The official home to all the latest Snap-on racing news, updates, and exclusive content.
Followers
13K
Following
50
Total Posts
Engagement Rate
6.27%
Avg Likes
808
Avg Comments
Snap-on Racing is a verified Automotive creator, with 13K followers on Instagram. Content spans automotive and home & diy. Snap-on Racing has shared 123 posts to date, currently around 1 post a week. Typical posts draw 808 likes and 7 comments, putting engagement at 6.27%.
Snapon_racing's Instagram presence spans 123 posts and 13K followers, profiling it as an Automotive account.
For Automotive accounts with 10K–100K followers, Snapon_racing's 6.27% engagement rate is in the top quarter (median: 1.3%), a read from 3,742 accounts in the InstME index.
For roughly every 110 likes there is one comment, an audience that mostly engages through likes.
Snapon_racing's recent cadence works out to about one post per week.
Snapon_racing follows only 50 accounts while being followed by 13K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$180–$340
Based on 13K followers and a 6.27% engagement rate, a single sponsored post by Snapon_racing is worth an estimated $180–$340. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
Secondary: Home & DIY
| Metric | Snapon_racing | Cohort median |
|---|---|---|
| Engagement rate | 6.27% | 1.3% |
| Average likes | 808 | 330 |
| Average comments | 7 | 12 |
| Posts per week | 1.29 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Snap-on Racing is a verified automotive creator on Instagram, with 13K followers.
Snap-on Racing posts on Instagram as @snapon_racing.
Snap-on Racing has 12,993 followers on Instagram (13K) as of Jul 10, 2026.
Snap-on Racing's engagement rate is 6.27%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.3%) for Automotive accounts with 10K–100K followers in the InstME index.
Posts by Snap-on Racing average 808 likes and 7 comments.
Snap-on Racing posts about 1 time per week on average.
Snap-on Racing is registered as a creator account on Instagram and is verified.
Snap-on Racing is categorized as an automotive and home & diy account in the InstME index, based on the profile's bio and Instagram category across 123 posts.
Yes. Snap-on Racing carries the blue verified badge on Instagram.
123
7
Posts / Week
1.29
Growth Score
100 / 100
Follower Ratio
259.9×
Engagement
1.02%
A sponsored post from Snap-on Racing is estimated at $180 to $340. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
